Publication date: 16 Jun 2019

Digital & Social Media Marketer

Capgemini Poland

Location: Kraków

Language:

Category: Marketing & PR

Level of English: C1-C2

Ref. no.: CP/Kraków/DSMM

Position level: Specialist

Digital & Social Media Marketer

Who are we looking for?

Based in Krakow, Poland, the Digital & Social Media Marketer  will work in a global team with experienced marketers, consultants and sales teams from around the world. He or she will work together with designers, copywriters and developers on a variety of projects ranging from traditional marketing materials (print) through newer forms of media (video and motion) and across digital and social.

Main accountabilities

At MACS, being a Digital & Social Media Marketer means you:

  • Understand your audience and are channel aware. You’ll understand how to create content for digital and social as well as identifying which channels to use and when
  • Understand the business. You’ll be work closely with marketing, sales and bid teams to translate technical, often complex, services into compelling stories and marketing activities. An ability and passion to get to the heart of a solution or topic will be valuable
  • Understand how the web works and contributes to business objectives. You’ll have a good knowledge of search, and an understanding of how to optimize content and activities to make it more visible to search engines and your audience
  • Demonstrate the value (RoI) of your activities. You’ll be able to measure the effectiveness of your activities and demonstrate to business stakeholders the value of what you’re doing
  • Know how brands should engage in proper two-way communication with the target audience and key influencers. You’ll won’t treat social handles and the website like a public-address system (one way) but will understand how to listen to, engage with, and build relationships with your target audience

What will you do?

What you absolutely need to have:

  • Excellent English (written and spoken)
  • Passion for marketing and communication, preferably confirmed by a degree in English, Marketing, Journalism, Linguistics or Communications
  • Excellent writing skills (including copy-editing skills, as well as writing and research skills)
  • Strong project management skills and experience
  • Experience working with SEO, PPC, Google Analytics, Google AdWords, etc.
  • Experience of managing budgets (e.g. paid media, events, production)
  • A creative mind (and an ability to adapt your thinking to a business context)

 

What would really help your application:

  • Experience working in a corporate marketing function or creative agency
  • Excellent organizational and multitasking skills
  • Hubspot, LinkedIn or Google certification for marketing
  • Experience working in a B2B setting
  • Ability to work in a high-pressure, deadline-driven work setting
  • Strong interpersonal and communication skills
  • Proactive approach with the ability to put forward new ideas
  • A passion for technology (especially within a business context)

What we offer?

Atmosphere

  • Working with great people and in legendary atmosphere
  • No formal dress code
  • Annual family picnics
  • Unforgettable integrational events
  • Employee volunteering opportunities and interesting CSR projects
  • We value and respect diversity in terms of gender, nationality, roles, age, interests
  • Internal celebration initiatives: Children’s Day, St. Nicholas Day and many more
  • Supporting employees’ hobbies: Business Run, e-sport games, basketball, volleyball

Development

  • Development in expert or leader competencies
  • Broad training offer with possible co-funding
  • Access to Harvard Business Review knowledge base
  • Introduction plan for new employees and Buddy Initiative
  • A wide range of instructor-led and e-learning trainings
  • Co-financing for post-graduate studies and courses
  • Many companies under one roof / internal headhunters
  • Internal development events: conferences, meetings, communities
 

Benefits

  • Contract of employment for an indefinite period or Contract of mandate
  • Bonuses, including those for new employees recommendation
  • Additional life insurance
  • Attractive package of extra benefits of your choosing (fitness, gym, cinema, etc.)
  • Disability inclusion, assistive technologies, reasonable accommodations
  • Private medical care for you and your family
  • Bicycle parking and carpooling options
  • Free coffee, water, milk and wide range of teas
  • Anti-smog plants in offices
  • Car leasing

About us

Capgemini is a global leader in consulting, technology services and digital transformation.

Capgemini Poland’s Business Services unit is at the forefront of innovation in areas such as HR Services, Finance & Accounting, Supply Chain, Intelligent Automation and Business Transformation. Our international team features people from 60 different nationalities, and we work on exciting, multi-lingual projects with some of the world’s leading brands.
 
Check Capgemini Poland profile


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